Tag: <span>book of the month</span>

What We’re Reading: Good to Great

What We’re Reading: Good to Great

This book by Jim Collins, is a research-based book that delves into the factors that separate companies that achieve sustained greatness from those that do not. Check it out here>.

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What We’re Reading: From Impressed to Obsessed: 12 Principles for Turning Customers and Employees into Lifelong Fans

What We’re Reading: From Impressed to Obsessed: 12 Principles for Turning Customers and Employees into Lifelong Fans

This book teaches you to create satisfying customer experiences and memorable ones! Jon Picoult shows you how to turn your customers into brand ambassadors who preach your product to their friends, families, and colleagues. In a digital world full of influencers, it’s essential to know how to impress your customers and get them to love […]

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What We’re Reading: Thinking Fast and Slow

What We’re Reading: Thinking Fast and Slow

The human mind is a wonderful, yet still undiscovered place. This book discusses the two systems that form our thinking and how we can transform the way we think. If you are interested in the workings of your own mind, this is a rich and fascinating read by one of the most influential psychologists in […]

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What We’re Reading: The Personal MBA: Master the Art of Business

What We’re Reading: The Personal MBA: Master the Art of Business

This book was written for those who cannot or don’t intend to go to business school but want to know the fundamentals. It outlines the principles of business for people at any stage of their business career. With lessons on sales, marketing, negotiation, and strategy, this self-help read offers an overview of many business school […]

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What We’re Reading: Think Like an Entrepreneur, Act Like a CEO

What We’re Reading: Think Like an Entrepreneur, Act Like a CEO

This book is an absolute must-read if you are looking for a career change. It offers action-oriented tips for redirecting a career, leaving an old job, and meeting set goals. This book includes true stories from people that were in your shoes and have gone through the occupation shift process. People give real advice on […]

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What we’re reading: Lean In: Women, Work, and the Will to Lead

What we’re reading: Lean In: Women, Work, and the Will to Lead

This game-changing book became a #1 international best seller for a reason. Author Sheryl Sandberg, who currently serves as the COO at Facebook, has decades of experience climbing the corporate leadership ladder and leaving her footprint at multiple technology startups. The book’s themes touch on everything from how to find the right mentor, to negotiating […]

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What we’re reading: Converted: The Data-Driven Way to Win Customers’ Hearts

What we’re reading: Converted: The Data-Driven Way to Win Customers’ Hearts

Converted is a novel by Google’s Chief Measurement Strategist Neil Hoyne, which presents a research-backed guide that helps businesses find their best customers and develop lasting relationships. This book teaches you how to use data to understand your customers, what they need, and where to find more of them. It also helps you understand the […]

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